Brilliant Or Shameless?
Yesterday the Great One’s Daughter/Dustin Johnson’s fiance tweeted that she’d just shot a new ad for Taylormade Golf. That’s interesting for a couple of reasons. First, she’s not a professional golfer, she’s only scheduled to marry one. Second, Taylormade clearly is trying to use sex to sell their gear with this tactic. Is it brilliant or shameless?
Ahhhh…..Paulina, looking as tasty as ever. Nothing should surprise us from Taylormade anymore. These guys put war paint on their staff pros last year to hock their tube sock looking driver. But they didn’t stop there. They also threw “Rocketballz-ier” at us too. Somewhere in Beaverton, Oregon, Phil Knight is pulling his head out of a hooker’s crotch and yelling at his top men to get a project started for an ad that features Caroline hitting Nike golf balls back to Rory on the driving range with her $woosh tennis racket.
When you’re done playing with yourself and starring at Paulina, weigh in on the poll. What do you think of the Taylormade strategy?